Could it be that easy?
I’ve learned the difference between easy and exhausting when I became a father.
Countless times I’ve heard people saying “being a parent is hard!”
No, it’s not.
Any idiot can be a parent. There’s nothing about being a parent that requires extraordinary abilities. Any idiot can be a good parent.
But it is fucking exhausting.
Turns out, it’s just the same with businesses. You definitely don’t need to be a genius to make a business thrive. There’s a lot of luck involved, sure, but as far as your action are concerned, all you have to do is not to screw up.
Really, it’s that simple. Just don’t screw up and you are going to be ahead of the competition, because most business owners are screwing up all the time for no good reason.
Is it really that simple?
Time will tell.